Last updated: November 29, 2025
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently, provide information to site owners, and improve the user experience.
Launch uses cookies and similar technologies for several purposes:
These cookies are necessary for the website to function and cannot be switched off. They are usually only set in response to actions made by you, such as logging in, setting your privacy preferences, or filling in forms.
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us understand which pages are most popular and how visitors move around the site.
These cookies enable enhanced functionality and personalization, such as remembering your preferences and settings. They may be set by us or by third-party providers whose services we have added to our pages.
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information but are based on uniquely identifying your browser and internet device.
| Cookie Name | Purpose | Duration |
|---|---|---|
| session_id | Authentication and session management | Session |
| preferences | User preferences (theme, language) | 1 year |
| _ga | Google Analytics - distinguish users | 2 years |
| _gid | Google Analytics - distinguish users | 24 hours |
| cookie_consent | Records your cookie consent choice | 1 year |
Some cookies are placed by third-party services that appear on our pages. We use the following third-party services that may set cookies:
You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences in the following ways:
When you first visit our site, you'll see a cookie consent banner that allows you to accept or reject non-essential cookies.
Most web browsers allow you to control cookies through their settings. You can usually find these settings in the "Options" or "Preferences" menu of your browser. Note that blocking some types of cookies may impact your experience on our site.
You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our data practices. When we make changes, we will update the "Last updated" date at the top of this policy. We encourage you to periodically review this page for the latest information on our cookie practices.
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
Email: privacy@launchapp.com
Mail: Launch Privacy Team, 123 Purpose Street, San Francisco, CA 94102